How to apply cologne: where to spray it and how to make it last
Where to spray it, how many sprays, why you should never rub your wrists, and the simple habits that help a fragrance last through the day.
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How to choose a signature scent (and wear it well)
A signature scent is the fragrance people come to know you by. Here is how to find yours, test it properly and wear it well.
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Cologne vs eau de toilette vs eau de parfum (and aftershave)
Parfum, eau de parfum, eau de toilette, cologne, aftershave. What the words on the bottle actually mean, and how to choose between them.
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